Linkbuilding tips from PR доклад по теме Экономика и Финансы

Доклад раскрывает тему "Linkbuilding tips from PR".
Презентация поможет подготовится к предмету Экономика и Финансы, может быть полезна как ученикам и студентам, так и преподавателям.
Материал представлен на 26 страницах, оформлен в виде презентации, доступен для скачивания и просмотра онлайн.

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Linkbuilding Lessons from PR Will Critchlow
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I’m not here to teach you PR
I’m not here to teach you PR
I’m not here to teach you PR I’m not here to teach you PR
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PR for links:
PR for links:
Domain authority
Domain diversity
Occasionally anchor text
PR for links: PR for links: Domain authority Domain diversity Occasionally anchor text
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Please no (“optimising”)
Please no (“optimising”)
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What about “syndicating”?
Want links?
What about “syndicating”? Want links?
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Информация вложена в изображении слайда
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Not so much
Not so much
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Seriously?
Seriously?
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Информация вложена в изображении слайда
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Luckily the rest worked
Luckily the rest worked
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Some skills
Some skills
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Some tips and tricks
Some tips and tricks
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Do your research
Define your target beforehand. Spread widely – outside your niche. But not too widely.
Do your research Define your target beforehand. Spread widely – outside your niche. But not too widely.
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Seek disinterested sources
Seek disinterested sources
most social media is gamed
Seek disinterested sources Seek disinterested sources most social media is gamed
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Phone > Email. Write better emails. Think sales
Phone > Email. Write better emails. Think sales
Phone > Email. Write better emails. Think sales Phone > Email. Write better emails. Think sales
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=
=
= =
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Информация вложена в изображении слайда
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Networking = “what can I do for you?”
Networking = “what can I do for you?”
Networking = “what can I do for you?” Networking = “what can I do for you?”
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Информация вложена в изображении слайда
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Facebook. Seriously.
Facebook. Seriously.
Facebook. Seriously. Facebook. Seriously.
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Social proof:
Social proof:
Social proof: Social proof:
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internal networking
internal networking
internal networking internal networking
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Guest blog like a PR
Guest blog like a PR
Guest blog like a PR Guest blog like a PR
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Don’t forget the niches
Don’t forget the niches
Don’t forget the niches Don’t forget the niches
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Rank for stuff
Rank for stuff
Rank for stuff Rank for stuff
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Will Critchlow – Q&A
I co-founded Distilled in 2005
We opened an office in Seattle this year
I’m a sucker for infographics
Will Critchlow – Q&A I co-founded Distilled in 2005 We opened an office in Seattle this year I’m a sucker for infographics